
Our Color
We are proud to be a G7 Master Certified Facility
At Advantage Direct, we understand the importance of rich vibrant color you can rely on.
After all, you want all your printed materials to look uniform, whether it is a reprint of a previous project or a series of different products.

As one of the first printers to adopt computer-to-plate technology, we are always striving to enhance our ability to deliver brilliant and precise color calibration.
We Speak Color
In today’s digital world, color management is a complex art involving skill and knowledge. Diverse print formats, equipment, materials, and inks all require careful consideration.
What is G7 Color?
To achieve accurate results, we use the widely recognized G7 color system (grayscale plus seven colors). This cutting-edge approach to calibration ensures measurable, consistent color across all our print processes.
What is a Master Facility?
Being a G7 Master Facility means that our equipment, practices and operators uphold exact standards of excellence which are regularly tested and inspected. This professional certification is granted by Idealliance, a global leader in best practice for state-of-the-art media production.
What Does G7 Mean for You?
We are committed to using the most current technology to deliver the best results on every project. This includes:
Predictable Color
Our methods ensure your graphic designs and logos will look as expected.
Controlled Proofing
We prepare a close visual match from proof to print. G7 certified proofs and press checks can be provided on request.
Consistent Reprints
We save the specifications for each job, so every reprint is the same as possible.
Reliable Equipment
All our print presses are calibrated to attain consistent colors, including digital, offset, and wide format.
Expert Staff
Our team of knowledgeable color experts have decades of experience. They can provide solutions to complex projects.
Contact us today to learn how we can exceed your color expectations.